“Culture doesn’t change because we want it to – it changes through action, through commitment, through collaboration. It is driven by people dedicated to transformation, progress, and purpose.” – John Iossifidis, GCEO, Al Ghurair.
As the critical success drivers of any transformation, people need to feel empowered to enable and embed change – to embrace innovation and deliver upon it.
Last week, we unveiled an all-new intranet platform to change the way our people connect, interact, and keep track of change! ‘SAWA’ – the internal communication and information tool, is our new central hub for collaboration, news, networking and knowledge – enabling our people to stay on track with change and further advance our transformation. The six-month project was delivered by our Group Communications and Group IT teams, who partnered to build the foundation of this new platform – migrating existing content from our legacy platform, and delivering contemporary brand development, design enhancement, content refresh and much more!
As the critical success drivers of our transformation, who better to represent the face of communications at Al Ghurair than the faces of our people?
As such, we developed a vibrant Group-wide launch campaign featuring the faces of our people celebrating togetherness, community, and our collective purpose – producing postcards, bunting décor, and a floor-to-ceiling photo wall using the beautiful shots captured!
Take a sneak peak into our launch video introducing ‘SAWA’ – our people’s one-stop shop to communicate, connect, share, and stay informed!